Leading Health Care Company
Leading Health Care Company
Marketed the unveiling of the industry’s first
patient-controlled analgesia (PCA) infusion pump
The Challenge
Company needed to introduce a new health-care innovation into a competitive pharmaceutical market.
The Solution
Our team marketed the unveiling of the industry’s first patient-controlled analgesia (PCA) infusion pump by enhancing a biosimilar company’s global reputation via the creation of a distinctive website and multi-part video series.
Our highly effective media based strategy generated over 230,000 video views of material promoting widespread electronic medical record integration.
Services
- Communications Strategy
- Digital Media
- Audience Insights