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2020 saw an acceleration in the shift towards digital advertising and away from traditional markets. Signal's Senior Content Strategist John Alex Golden discusses the effect this will have on the 2021 advertising landscape.
- Born and raised in northern Virginia.
- A lifelong Washington Capitals fan, his first live game was Game 4 of the 1998 Stanley Cup Finals between Washington and Detroit.
- Trained in hunt seat equestrian sports with an Olympic gold medalist and won numerous amateur competitions in high school.
John Alex Golden (JAG) Director of Digital Campaigns
- Born and raised in northern Virginia.
- A lifelong Washington Capitals fan, his first live game was Game 4 of the 1998 Stanley Cup Finals between Washington and Detroit.
- Trained in hunt seat equestrian sports with an Olympic gold medalist and won numerous amateur competitions in high school.
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JAG has an extensive background in digital advertising, social media management, and digital content, working across platforms to deliver clients targeted results for their specific needs.
Beginning his career working on Democratic campaigns and legislative offices, he transitioned to digital marketing after serving as Chief of Staff to a senior member of the Virginia House of Delegates, while simultaneously running a year-round grassroots campaign organization in Alexandria.
JAG has worked on numerous digital programs for political campaigns, non-profit organizations, trade associations, and retail and entertainment businesses. His cross-platform experience includes ushering in new programmatic technologies at major publishers, expanding social media marketing campaigns for fundraising organizations, and integrating dedicated email advertising into campaign communication efforts.
He has a BA in Political Science and Political Communications from James Madison University.
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