At Signal Outdoors, we are committed to advancing policies for future generations and providing everyone with opportunities to discover the outdoors.
Signal Outdoors: Paving the Way for Bold Policies That Connect People and the Planet
Outdoor spaces are essential to the health and well-being of American families, and spending time in nature has never been more popular. More than 164 million Americans are getting outside regularly – participating in recreation activities like hiking, fishing, skiing, rafting, and biking. In 2022 alone, more than 300 million people visited U.S. federal parks, memorials, and historic sites that provide a common ground for exploration and adventure.
Not only are these outdoor spaces important for our mental and physical health, but recreation is also a major economic driver for communities – generating $887 billion in consumer spending annually and employing 7.6 million people. This economic driver has been a boon for rural places and brings prosperity to small business owners and revitalizing entire communities across America.
Outdoor spaces help us disconnect from the hustle-and-bustle of life and reconnect with ourselves, family, friends, and nature. These places present endless opportunity for adventure, from exploring the depths off the Atlantic coast to traversing the vast canyons of the American West. Conservation and outdoor policies are necessary to continue this shared tradition and are key to creating equity and access for all who seek to explore.
At Signal Outdoors, we are committed to advancing policies for future generations and providing everyone with opportunities to discover these incredible places.
Signal’s Expertise in Supporting Outdoor Policies through Public Affairs
The Signal team has decades of collective experience in D.C. – from serving on committees like the U.S. House Natural Resources Committee and U.S. Department of Agriculture to Presidential administrations.
We pair this experience with our vested interest in the outdoors to educate decision makers about the importance of outdoor and environmental policies to future generations.
We decipher the most complex conservation issues into relatable, easy-to-understand, unified messages that resonate with audiences. With our established media connections in the environmental and outdoors space, and a suite of integrated services, we help organizations cut through the noise to advance bold policies and achieve their environmental goals.
Signal’s Commitment to Environmental and Outdoor Interests
Signal Outdoors combines two of our firm’s most significant qualities: expert knowledge of the D.C. landscape and a true passion for the outdoors. Our team of professionals reflects this unique combination of experiences.
Our blend of public affairs and outdoor expertise enables us to channel our passion and tell the right stories that advance policies in conservation, ocean protection, renewable energy, public lands, and climate change.
Whether a strategic communications campaign or a digital strategy targeting decision makers – or both in tandem – we put clients and their priorities on the map.