Educating Policymakers in the New Political Landscape

The Power of Digital Campaigns Amid Washington’s Power Shift

Digital education campaigns are one of the most effective methods of reaching lawmakers and key decision makers in Washington, D.C. These strategies offer an ideal combination of messaging and data strategy to ensure priorities and initiatives are top-of-mind at the right time and with the right decisionmakers.

What’s Inside:

• Learn about the importance of social media strategies, digital amplification, and digital advocacy in an evolving Beltway dynamic.
• Explore new technologies that utilize data-driven targeting and analysis, enabling a real-time view of how decision-makers and stakeholders engage with digital content.
• Learn how to build champions by engaging with policymakers early and helping them understand how key issues affect their constituents. This lays the foundation for them to advocate for your priorities in Congress.