The Art of Strategic Silence
Sometimes the smartest move in the communications playbook is to sit still and shut up. That’s not avoidance. That’s strategy. In a landscape where everyone’s racing to react, repost, and shove their statement into the discourse, silence can be the thing that actually gets noticed. Not performative silence. Not duck-and-cover silence. Real, intentional, I-know-what-we’re-doing silence. […]
Connect the “Why” to the “What”: The Secret to Public Affairs That Resonates
With increasing political scrutiny, rapid media cycles, and public skepticism, organizations can no longer afford to sit on the sidelines of the policy conversation. By strategically executing public affairs, companies can shape narratives, shift public perception, and lay the foundation for meaningful policy outcomes.
Instant Monitoring: A Competitive Advantage For Communicators Everywhere
In today’s hyper-connected, fast-paced media landscape—where critical news developments often break by tweet or announced press conference—the speed at which companies receive and act on information can make all the difference. For communicators, the ability to instantly monitor breaking news, social media scoops, and emerging, fast-moving narratives is no longer just a useful tool—it’s a […]
Communicating About Tariffs: The Medical Device Industry
Potential tariffs could impact the medical device industry, which relies on components sourced from other countries. This is a critical time to secure exemptions from these potential policies, and the medical device industry has an opportunity to do so by educating and influencing key decision-makers and stakeholders. Educating and Amplifying the Significance of Medical Devices […]
Rethinking Communication in a Fractured Landscape
The 2024 election didn’t just shake up politics, it redefined how we think about communication. Everyone in communications is buzzing about what this means (some are panicking more than others). The reality is few have cracked the code on how to adapt in a world that’s moving faster than ever. The shift isn’t subtle. It’s […]
The Senate’s New Power Brokers: How to Navigate Committee Leadership in Changing Washington
Republicans have seized control of Congress, ushering in a new era – and their priorities will drive the work of the U.S. Senate. Andrew Postal explains how leveraging the committee landscape, key players, and congressional media consumption habits are crucial for influencing policy on the Hill.
Signal Group Continues to Expand to Support Growing Renewable Energy & Outdoor Industry Work
Samah Shaiq joins Signal following stints as Deputy Press Secretary for both U.S. Department of Energy and Speaker Pelosi Washington, D.C., January 21, 2024 – Signal Group, a leading integrated, independent public affairs firm in Washington, D.C., today announced the hiring of Samah Shaiq as Senior Manager. Samah brings to Signal energy and conservation policy […]
Driving AI Innovation in Public Affairs
A fundamental truth in government and public affairs is that relationships still matter. The ability to communicate a compelling story or point of view still matters. Effective argument and focused passion still matter. However, everything surrounding that moment of direct connection is changing rapidly. The data and artificial intelligence wave is starting to sweep across […]
Signal Group Provides a Window Into Right-Wing News, Influence Through Detailed Media Map
Julian Graham, who led the research on this project, is hosting a webinar on December 19 to discuss the findings and outline how they can help guide messaging and strategy Washington, D.C., December 11, 2024 – Signal Group, a leading integrated public affairs firm in Washington, D.C., has created a comprehensive analysis of the conservative media landscape in […]
Decoding the Power of Right-Wing Messaging for Strategic Communicators
We’ve heard a lot of breakdowns/dissertations/hot takes on what happened in the 2024 election. There have been countless “lessons,” some of which are intriguing while others are obviously clickbait. But there is one thing we learned this cycle that is irrefutable: In our hyper-connected media landscape, the far-right messaging ecosystem has evolved into a force […]
2025 Combined Congressional Calendar
We’re delighted to share the Signal edition of the 2025 Congressional Calendar! This calendar is an essential tool for teams in government affairs, policy advocacy, public relations, and beyond. Use it to track legislative milestones, schedule key events, and align your strategies with Congressional timelines. Download your combined House and Senate calendar for 2025 here.
Signal Group Welcomes New Senior Vice President Amidst Record 2024 Growth
Firm also announces a new paid media associate to bolster its integrated offerings Washington, D.C., December 6, 2024 – Signal Group, a leading integrated, newly-independent public affairs firm in Washington, D.C., today announced the hiring of Megan Daly as a new Senior Vice President. Megan brings two decades of experience as a leading public affairs […]